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File #: 070548    Version:
Type: Ordinance Status: Passed
File created: 7/11/2007 In control: ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE
On agenda: Final action: 3/18/2008
Effective date: 4/5/2008    
Title: A substitute ordinance relating to revision of regulations for automatic changeable message signs.
Sponsors: ALD. MURPHY, ALD. BAUMAN
Indexes: SIGNS
Attachments: 1. Fiscal Note, 2. Proposed Substitute C, 3. Proposed Substitute D, 4. Proposed Substitute F, 5. Dept of Public Works Study of Automatic Changeable Message Sign at Oakland and North, 6. Inventory by Market.pdf, 7. Letter From the Zoning Code Technical Committee, 8. Minutes of the Dec 13th Zoning Code Technical Committee Meeting, 9. Exhibit I - Zoning Code Technical Committee Meeting )Memo from Legislative Reference Bureau), 10. Exhibit II - Zoning Code Technical Committee meeting (2005 WI Act 464, 11. Recording of the Zoning Code Technical Committee meeting of Dec. 13, 2007, 12. City Plan Commission Letter.pdf, 13. Exhibit I - Facts about Off-premise Electronic Changeable Message Signs, 14. Exhibit II - Changeable Message LED Billboards Test Period Observations and Findings, 15. Exhibit III - Ground-breaking Studies Determine accidents Not More Likely to Occur Because of Digital Billboards, 16. Exhibit IV - Communication from South Carolina Department of Transportation, 17. Exhibit V - Memorandum from US Department of Transportation, 18. Article on Transportation chief puts the brakes on LED billboards until federal study is in, 19. Letter from Ald Murphy and Ald Bauman to Dept of Neighborhood Services Commissioner Marty Collins, 20. Response to Ald Murphy and Ald Bauman from the Dept. of Neighborhood Services, 21. Letter from Ald Murphy and Ald Bauman to Dept. of Public Works Commissioner Jeffrey Mantes, 22. Response to Ald Murphy and Ald Bauman from the Dept. of Public Works, 23. Letter from Story Hill Neighborhood Association to Ald Murphy, 24. Memo to Ald Murphy regarding Digital Billboards, 25. Memo to Ald Murphy regarding Automatic Changeable Message Signs - Digital Billboards, 26. Memorandum - Information: Guidance on Off-Premise Changeable Message Signs, 27. Memo re Cities Which Require Permits for LED Billboards, 28. Memorandum - Board of Zoning Appeals Items, 29. Memo re Off Premise Signs/Permitted and Not Permitted Uses, 30. Various e-mails from Beth Sahagian-Allsopp to Ald Bauman, 31. Various e-mail messages from John Kaye to Ald Bauman, 32. Notice List, 33. Notice Published on 12-21-07 and 12-28-07, 34. Notice Published on 4-4-08
Date Ver.Action ByActionResultTallyAction DetailsMeeting DetailsVideo
4/4/20086 CITY CLERK PUBLISHED   Action details Meeting details Not available
3/27/20086 MAYOR SIGNED   Action details Meeting details Not available
3/18/20085 COMMON COUNCIL SUBSTITUTED

Minutes note: Originally proposed substitute F. This was withdrawn by Ald. Murphy. Ald. Murphy then offered proposed subtitute E. Ald. Bohl called for the previous question. There was no objection.
Pass9:5 Action details Meeting details Not available
3/18/20086 COMMON COUNCIL AMENDED

Minutes note: Section 295-407-4-d-9 shall be created to read: d-9. The permit holder of a electronic automatic changeable message sign shall provide to the city, free of charge, not less than 25% of the advertising time on that off-premise sign for the purpose of displaying public service announcements during that calendar week. Not less than 50% of the time made available to the city for public service announcements shall be between the hours of 7:00 a.m. and 6:00 p.m., Monday through Friday. The city channel 25 staff, in cooperation with other city departments, shall develop the content of the public service announcements and shall coordinate the scheduling of the public service announcements with the sign permit holder(s).
Fail2:12 Action details Meeting details Not available
3/18/20086 COMMON COUNCIL AMENDED

Minutes note: Amend File 070548 such that s. 295-407-7-d is amended to read: d. Automatic Changeable Message Signs. No person may erect a new off-premise automatic changeable message sign, or convert an existing off-premise sign with a static display area to an off-premise automatic changeable message sign, without first obtaining a special use permit from the board if the new or existing sign will be or is located >>in a residential zoning district<< more than 1,000 feet from a freeway or the Lake Parkway. Ald.Murphy moved that the Common Council enter the Committee of the Whole for the purpose of hearing from the Legislative Reference Bureau regarding the intent of this amendment. On the motion: FAIL (7-7); Davis, D'Amato, Bohl, Wade, Puente, Witkowiak, and Hines NO
Fail6:8 Action details Meeting details Not available
3/18/20086 COMMON COUNCIL PASSEDPass9:5 Action details Meeting details Not available
3/14/20085 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE SUBSTITUTED

Minutes note: Individuals present: Kimberly Montgomery - Mayor's Office Leslie Silletti - Legislative Reference Bureau Jeff Polenske - City Engineer Proposed Sub. B accepted.
Pass4:1 Action details Meeting details Not available
3/14/20085 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE SUBSTITUTED

Minutes note: Individuals present: Ronald Leonhardt - City Clerk Tom Mischefske and Don Schaewe - Dept. of Neighborhood Services Jeff Osterman - Legislative Reference Bureau Accept Proposed Substitute C (Text is the same as Proposed Substitute B, but requires a special use permit from the board of zoning appeals for any new sign or any conversion to an automatic changeable message sign.)
Fail2:3 Action details Meeting details Not available
3/14/20085 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE AMENDED

Minutes note: Amend such that s. 295-407-4-d-1 shall read: d-1. The display area of off-premise signs, other than time and temperature displays, and each portion thereof may be changed not more frequently than once every [[8]] >>30<< seconds.
Fail2:3 Action details Meeting details Not available
3/14/20085 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE SUBSTITUTED

Minutes note: Accept Proposed Substitute F (This version would require a special use permit from the board of zoning appeals for any conversion to an automatic changeable message sign if the existing sign is located more than 1,000 feet from a freeway or the Lake Parkway)
Fail2:3 Action details Meeting details Not available
3/14/20085 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE RECOMMENDED FOR PASSAGEPass3:2 Action details Meeting details Not available
3/11/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/29/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/18/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HELD TO CALL OF THE CHAIR

Minutes note: Held at the request of the Mayor's Office.
Pass5:0 Action details Meeting details Not available
2/12/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/12/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/12/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/11/20084 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
2/5/20084 COMMON COUNCIL ASSIGNED TOPass12:2 Action details Meeting details Not available
1/15/20084 CITY CLERK DRAFT SUBMITTED   Action details Meeting details Not available
1/15/20083 COMMON COUNCIL SUBSTITUTEDPass12:2 Action details Meeting details Not available
1/15/20084 COMMON COUNCIL ASSIGNED TO

Minutes note: This motion was ruled to take precedence over a previous motion made by Ald. D'Amato to hold in council for one cycle.
Fail4:10 Action details Meeting details Not available
1/15/20084 COMMON COUNCIL HELD IN COUNCILPass11:3 Action details Meeting details Not available
1/10/20083 CITY CLERK Sponsor removed

Minutes note: Ald. Bohl removed as sponsor at his request on all versions on 1/10/08 - LME
   Action details Meeting details Not available
1/9/20083 CITY CLERK DRAFT SUBMITTED   Action details Meeting details Not available
1/9/20082 CITY CLERK DRAFT SUBMITTED   Action details Meeting details Not available
1/8/20082 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE SUBSTITUTED

Minutes note: This item was taken out of order at 10:50 A.M. Individuals present: Vanessa Koster - Dept. of City Development Bob Bryson - Dept. of Public Works Ald. D'Amato excused from the rest of the meeting at 11:45 A.M. Kurt Weis - Lamar Advertising Mr. Weis provided a packet of information (Exhibit 1) Martin Collins - Dept. of Neighborhood Services Dan Pomeroy - Clear Channel Outdoor Proposed Substitute A accepted.
Pass4:0 Action details Meeting details Not available
1/8/20082 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE AMENDED

Minutes note: The amendments include: 1. Add a provision such that off-premise changeable message signs shall be set back from the roadway a minimum of 50 feet. 2. Amend c-3 such that signs may not be changed more frequently than once every 30 seconds. 3. Add a provision such that off-premise changeable message signs shall not be the same color red as used in regulatory signs.
Pass4:0 Action details Meeting details Not available
1/8/20083 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HELD TO CALL OF THE CHAIRFail2:2 Action details Meeting details Not available
1/8/20083 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE REFERRED WITHOUT RECOMMENDATION AND ASSIGNED TOFail2:2 Action details Meeting details Not available
1/8/20083 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE RECOMMENDED FOR PLACING ON FILEPass4:0 Action details Meeting details Not available
1/8/20083 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE RECOMMENDED FOR PASSAGEFail2:2 Action details Meeting details Not available
12/26/20071 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
12/21/20071 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
12/21/20071 CITY CLERK PUBLISHED

Minutes note: This file is being published 12-21-07 and 12-28-07 for a ZND Mtg. on 1-8-08 at 9:00 a.m.
   Action details Meeting details Not available
12/3/20071 ZONING CODE TECHNICAL COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
12/3/20071 ZONING CODE TECHNICAL COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
12/3/20071 ZONING CODE TECHNICAL COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
12/3/20071 ZONING CODE TECHNICAL COMMITTEE HEARING NOTICES SENT   Action details Meeting details Not available
11/29/20071 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE REFERRED TO   Action details Meeting details Not available
11/29/20071 CITY CLERK DRAFT SUBMITTED   Action details Meeting details Not available
11/29/20071 ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE REFERRED TO   Action details Meeting details Not available
10/11/20070 CITY CLERK Sponsor added

Minutes note: Ald. Bohl added as sponsor on 10/11/07 - LME
   Action details Meeting details Not available
7/11/20070 CITY CLERK AMENDED

Minutes note: Ald. Bohl removed as sponsor on all versions at his request on 1/1/0/08
   Action details Meeting details Not available
Number
070548
Version
Substitute 6
Reference
070982
Sponsor
ALD. MURPHY AND BAUMAN
Title
A substitute ordinance relating to revision of regulations for automatic changeable message signs.
Sections
295-311-1-a-1 am
295-311-1-a-3 rn
295-311-1-a-3 cr
295-407-3-c rc
295-407-4 rc
295-407-5 rc
295-407-6 rc
295-407-7 rc
295-407-8 rc
295-407-9 cr
295-409-0 am
295-605-5 (table) am
295-705-7-b-8-d cr
295-805-5 (table) am
Analysis
This ordinance amends the zoning code to revise regulations relating to automatic changeable message signs. This ordinance revises regulations as follows:

1. Creates a definition for automatic changeable message signs.
2. States off-premise automatic changeable message signs may change as frequently as once every 8 seconds.
3. Requires no off-premise electronic automatic changeable message sign shall be located within 400 feet of any residential district from which the sign face is visible.
4. Requires a minimum distance of 1,000 feet between any 2 off-premise electronic or tri-vision automatic changeable message signs which are visible to drivers facing the same direction.
5. Prohibits speakers and all forms of pyrotechnics in off-premise automatic changeable message signs.
6. Prohibits nuisance light on residential properties, and defines “spill light” and states spill light shall be considered a nuisance when it exceeds certain levels.
7. Provides that a permit holder may appeal the commissioner’s order to abate light nuisance orders.
8. Authorizes the commissioner of neighborhood services to enforce a light standard of 5,000 NITs (candelas per square meter) during daylight hours and 500 NITs (candelas per square meter) between dusk to dawn.
9. States that if the commissioner of the department of public works finds that an off-premise electronic automatic changeable message sign is causing interference with traffic signals or controls, creates a confusing or dominating background which might reduce the clarity or effectiveness ...

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