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File #: 190576    Version: 0
Type: Resolution Status: Dead
File created: 7/8/2019 In control: HISTORIC PRESERVATION COMMISSION
On agenda: Final action: 9/9/2019
Effective date:    
Title: Resolution relating to a Certificate of Appropriateness for the removal of existing signage and the installation of new individually mounted lit channel letters at 1030 N. Old World Third Street, in the Old World Third Street Historic District, for Fred Usinger Inc.
Sponsors: THE CHAIR
Attachments: 1. Re-submittal Application September 2019.pdf, 2. Re-submittal Design September 2019.pdf, 3. Application, 4. Staff Report.pdf, 5. Letter to Property Owner, 6. Letter to Property Owners Within 200 Feet, 7. List of Property Owners Within 200 Feet, 8. Certified Mailing to the Property Owner, 9. Signed Certified Mail Receipt, 10. Signed Certified Mail Receipt - Wenser, 11. Re-submittal Application September 2019.pdf, 12. Re-submittal Design September 2019.pdf, 13. Usinger Building Looking WNW.JPG, 14. Usinger Building Looking NW.JPG, 15. Philadelphia Example of original signage.JPG, 16. Rendering c. 1906.JPG, 17. 1908 Milwaukee Journal Story with Photo.pdf, 18. Staff Report Usinger September.pdf, 19. Appeal Rights Letter, 20. Certified Mailing to the Property Owner, 21. Signed Certified Mail Receipt, 22. Signed Certified Mail Receipt, 23. Certificate of Appropriateness
Date Ver.Action ByActionResultTallyAction DetailsMeeting DetailsVideo
9/9/20190 HISTORIC PRESERVATION COMMISSION PLACED ON FILE

Minutes note: Mr. Tim Askin said this is a revision of a previous proposal. The new proposed letters have been reduced to be the same size and font, but they are still internally and front-lit. Staff still prefers external lighting only and signage directed at the pedestrian level and consistent with the district. Staff would support back lighting. Skip Deback - Lembers Electric - will look identical to the existing signage during the day, but the sign will be internally lit during the night. He thinks the light output will be similar to halo lighting, which staff did support. He would like the application be granted as it is, with internally illuminated letters. Ramona Marenda - Lembers Electric also present. Mr. Jarosz would support the halo light, but not internally lit. Mr. Jarosz moved to deny with the understanding the staff can approve halo, back-lit lettering, seocnded by Peltz.
Pass6:0 Action details Meeting details Video Video
8/5/20190 HISTORIC PRESERVATION COMMISSION HELD IN COMMITTEE

Minutes note: Mr. Tim Askin said the existing letters will be removed and replaced with yellow letters, which will overhang the windows. The current letters have been there since at least 1908 and possibly part of the original construction in 1906. The letters were the name of the building, not necessarily the business. Frtiz Usinger - the letters match the signage on the other sides of the building and are being used to replace wooden letters that were spray painted with gold and not illuminated. They want to have signage the same on all signs and have greater visibility on the Fiserv side of the building. They have tried to retain the same size. Hold to explore options with staff.
Pass6:0 Action details Meeting details Video Video
7/8/20190 COMMON COUNCIL ASSIGNED TO   Action details Meeting details Not available

Number

190576

Version

ORIGINAL

Reference

181434

 

Sponsor

THE CHAIR

Title

Resolution relating to a Certificate of Appropriateness for the removal of existing signage and the installation of new individually mounted lit channel letters at 1030 N. Old World Third Street, in the Old World Third Street Historic District, for Fred Usinger Inc.

Drafter

CC-CC

Kelsey Kuehn

07/01/19