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File #: 070208    Version:
Type: Ordinance Status: Passed
File created: 5/8/2007 In control: ZONING, NEIGHBORHOODS & DEVELOPMENT COMMITTEE
On agenda: Final action: 6/19/2007
Effective date: 7/7/2007    
Title: A substitute ordinance relating to automatic changeable message signs.
Sponsors: ALD. D'AMATO
Indexes: SIGNS
Attachments: 1. Dept. of Public Works E-Mail Related to Safety Study, 2. Notice Published on 7-6-07.PDF
Number
070208
Version
SUBSTITUTE 1
Reference
060300
Sponsor
ALD. D’AMATO
Title
A substitute ordinance relating to automatic changeable message signs.
Sections
295-407-3-b am
Analysis
On December 12, 2006, the Common Council passed Common Council File 060300, which established a special study sign to assess the future applicability of a 6-second signage regulation for off-premise signs which do not primarily face the freeway. The study involves the off-premise sign at the southeast corner of Oakland and North Avenues, in the 3rd aldermanic district, and provides for the sign to change not more frequently than once every 6 seconds, and for a period not longer than 6 months following passage and publication of the ordinance.

This ordinance amends the ordinance such that the study sign may change not more frequently than once every 6 seconds for a period not longer than 7 months. This extension will provide the department of public works the necessary time to assess the impacts that changeable off-premise signs which do not primarily face the freeway have on public safety and welfare, and prepare its findings and report.
Body
Whereas, On December 12, 2006, the Common Council passed Common Council File 060300, an ordinance relating to automatic changeable message signs; and

Whereas, File 060300 established a special study sign located on the southeast corner of Oakland and North Avenues for purposes of assessing the impacts that changeable off-premise signs which do not primarily face the freeway have on public safety and welfare; and

Whereas, The Department of Public Works is actively engaged in studying the impacts of this study sign and preparing its findings and report, but may not be able to meet the July 4, 2007, deadline; now, therefore

The Mayor and Common Council of the City of Milwaukee do ordain as follows:

Part 1. Part 3 of Common Council File 060300, passed December 12, 2006, and effective January 4, 2007, is amended to read:...

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